Identity Concept & Design • Collaterals & Merchandise Design • Art Direction & Advertising Campaign • Assistance & Consultancy
The name becoming a brand which in turn quickly became a movement in its local area of operation, Stray Love was in quick need of an identity, a brand world and a full advertising campaign which we had to mould and put out there in approximately 2 weeks time – quite the challenge!
In loving memory of my baba,
Before departing for The UK, I somehow felt that I had to say my final goodbyes to my 19-year-old ‘baby’. After receiving the project request and almost outsourcing it, somebody I hold very close to my heart told me, “Perhaps this is her way of saying that she will always be with you!”.
Olivia, thank you for this opportunity. I dedicate this project to my lil’ angel, Youpie. I miss you a lot and cannot wait till we can play together again.